Fashion means different things to different people. When it comes to dissecting your essentials, it gets tricky. Often times, it is impossible to have an empirical definition without getting tangled up in some of its essential elements, which include beauty, style, and trend.
In a recent chat with Potpourri, Onyeuka Sophia Anwuli, CEO of Sophie Couture, a leading fashion and boutique business brand in Nigeria, brings her own understanding of fashion and all that it entails. For someone who has dominated the business for twelve years, he certainly knows his onions when it comes to fashion.
“Fashion, beauty and style go hand in hand. Fashion, beauty and style are three best friends, ”he says.
“They can stand up for themselves but they are better together because they complement each other. Fashion is not completely meaningful without beauty and style. Beauty enhances fashion and style, ”he adds.
As for trends, Sophie Couture’s boss explains it like this: “Being creative dictates trends in fashion. Yes, this has helped my brand grow. In the case of fashion, we follow the trend because it is the only way to stay in business “
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